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More than a Trend - ePublishing

To see how eReaders and eBooks are changing publishing, one only has to look around.  It seems like everyone has an eReader these days.  Every member of my family has one – well, everyone except my 15-month-old.  Heck, my 85-year-old neighbor has two.

In 2010 only about 12 million eReaders were sold.  I know, you’re probably thinking, “only?”  I threw that word in there because, just one year later, the estimated number of eReaders sold globally jumped to 14.7 million.  Now that’s growth.  The U.S. dominates the market, with 75% of all eReaders being sold here.

That’s just actual eReaders.  It does not include tablets or smartphones with ereading apps.  According to the AAP, eBook sales grew almost 150% from March 2010 to March 2011.  What do all these stats show? EBooks (and eReaders) aren’t just the wave of the future, and certainly aren’t just a trend.  They are revolutionizing the publishing industry, even as I write this post.

All statistics are from the AAP and Statistic Brain.

Eden Plantz is the Managing Editor of Entranced Publishing.

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